Mental Models for Search
Summary:
Users now have precise expectations for the behavior of search. Designs that invoke this mental model but work differently are confusing.Search is such a prominent part of the Web user experience that users have developed a firm mental model for how it’s supposed to work. Users expect search to have three components:
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- A box where they can type words
- A button labeled “search” that they click to run the search
- A list of top results that’s linear, prioritized, and appears on a new page — the search engine results page (SERP)
Some rules I like: when going to do search, do it according to convention (including ranking). When doing more, don’t try to use a search interface.